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Reflections on AI applied to real businesses. Cases, opinion, and what does NOT work.

#ai-agents#ai-for-smes#appointment-management#artificial-intelligence#automated-reminders#automation#chatbots#clinics#crm#customer-service#digital-reputation#galicia#galician-small-businesses#hair-salons#infrastructure#local-marketing#meta-whatsapp#missed-calls#no-shows#online-reviews#privacy#saas#sales#self-hosting#small-business-automation#small-businesses#smb-automation#sme#smes#whatsapp-business#whatsapp-business-api
17 min readen

What a WhatsApp agent does (and does NOT do) in 2026

A WhatsApp agent handles orders, appointments and questions within concrete Meta rules around the 24-hour window and AI use. It's not a general-purpose assistant, and that has real consequences for the business account.

#ai-agents#chatbots#meta-whatsapp
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7 min readen

Missed Call, Not a Lost Customer: How a WhatsApp Agent Recovers Those Calls

When a business can't pick up the phone, an agent can send an automatic WhatsApp message to avoid losing the customer -- provided prior opt-in exists. How it works, what Meta actually requires, and where the fine print is.

#ai-agents#customer-service#missed-calls
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